About Us

Welcome to AmarGoyna – a world where tradition meets trend, and style is for every generation.

I’m Minakshi Dey, the founder of AmarGoyna – a homegrown brand offering handcrafted jewellery and ethnic-meets-modern clothing for women, men, and kids.

Born from a love for timeless elegance and personal expression, AmarGoyna brings you:

Jewellery that’s soulful and artisanal – from everyday pieces to festive accents
Clothing that blends comfort, culture, and charm – for every age, every story.

Each creation is thoughtfully designed to make you feel special — whether you’re dressing up for a family occasion, gifting a loved one, or simply adding a spark to your day.

At AmarGoyna, we believe that style has no age or gender – it’s a feeling. It just has to be you.

Made with love. Worn with pride. For you and your loved ones.
– Minakshi | AmarGoyna